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Lift Insight & Capital Partners

Lift’s website and branding gives a team of former CEOs a platform to help others reach new heights.

Lift Site 1

CHALLENGE

Create a unique identity that demonstrates the company’s dedication to lifting businesses to their next stage, as well as creating a responsive and representative website.

RESULT

Lift Insight & Capital Partners love their new brand identity and ability to share their story and insights on their website.

CHALLENGE

Create a unique identity that demonstrates the company’s dedication to lifting businesses to their next stage, as well as creating a responsive and representative website.

RESULT

Lift Insight & Capital Partners love their new brand identity and ability to share their story and insights on their website.

Lift Logo
Lift Folder Mockup
Lift Social Media
Lift Email Signature

“97 Switch excels at listening to our needs and providing us with insights into the state-of-the-art methods and designs to accomplish our goals. They’ve even stretched our vision further.”

– Bruce Landau, Lift Insight & Capital Partners

Bruce Landau
Lift Sticker
Lift Business Card Mockup

Website

Lift Website 1 | Lift Insight & Capital Partners
Lift Website 2 | Lift Insight & Capital Partners
Lift Phones

The brand comes to life with subtle movement throughout the website.

The brand comes to life with subtle movement throughout the website.

Slide

Highlighting the individuals on the team and their experience and expertise.

Highlighting the individuals on the team and their experience and expertise.

Lift People

Tools
Wordpress
Adobe Suite

Services
Branding
Website Creation
Content Creation
Strategy

Tools
Wordpress
Adobe Suite

Services
Branding
Website Creation
Content Creation
Strategy

About this Project

Lift Insight & Capital Partners began with former CEOs coming together to use their expertise and connections to lift businesses to new heights. They knew that their focus on growth and leadership development within companies would make an impact on their partners’ success. In order to convey this idea to their potential partners, Lift needed branding that would epitomize their vision and present it on a functional website.

97 Switch came into the picture ready to create something that would uniquely embody the mission of Lift. We started with a discovery process to understand their desired identity, which led us to the creation of a logo. After revising and refining their logo, we developed that idea to create other assets. We also began marketing initiatives to earn Lift responsive clientele.

The vision for the website was to make it clean and responsive, but to have a creative animated element to it as well. We also wanted to highlight the individuals on the team and showcase their expertise as their biggest asset. The imaginative website imagery such as mountains and space bring to mind the idea that the sky’s the limit when working with the Lift team.

Working as partners with Lift’s team entailed branding, website creation, content creation, and strategy as we helped them advance towards a successful launch of their business.

Lift Astronaut
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