Content Marketing Manager
Lauren is passionate about telling a narrative through fresh and innovative pathways. She prides herself on being a creative mind and loves to experiment with social media trends.
The word “meticulous” would be an accurate label for Lauren. She is concerned with details and creating work that attains perfection. She always strives to wow the people she works with.
Lauren relishes the writing process—brainstorming, researching, editing, and revising included. She loves writing blogs, website blurbs, email newsletters, captions for social media posts, and the occasional checklist.
Additionally, Lauren enjoys zeroing in on social media analytics. She feels satisfaction when key performance indicators grow.
Lauren is a graduate of Brigham Young University in Provo, Utah. She earned a Bachelor of Arts degree in Communications. When she isn’t at work, Lauren enjoys playing soccer, reading biographies, and exploring Chicago.
“97 Switch works really hard to get a firm understanding of what your goals are and what you are looking to achieve. I have always felt that is probably one of their biggest strengths.”
– Mitch Langeler, VP of Talent and Culture, SMASHotels