CompTIA A+
High engagement landing page with custom motion graphics for the CompTIA A+ certification
Impact Highlights
At a glance
Overview
CompTIA A+ is the entry-level certification for people starting a career in IT. CompTIA asked 97 Switch to create a web experience that would make that first step feel exciting and achievable.
The Challenge
People new to CompTIA often can't picture themselves in an IT career. CompTIA needed a mobile-first page that would help them see the path, relate to it and stay engaged long enough to learn about the A+ certification.
Our Approach
Real success stories
The page puts the stories of real certified people front and center, adding a human touch and showing real pathways into IT.
Playful, aspirational motion
Custom illustrations and animated graphics with swirling gradients suggest forward movement and endless possibilities.
Designed and built for mobile
We designed and developed the experience mobile-first, so it works wherever new learners are browsing.
